Post by account_disabled on Feb 25, 2024 4:03:40 GMT
Social media have now entered our daily lives, effectively revolutionizing our way of interacting with people or finding new business opportunities. Precisely for this reason, companies have understood how presence on social media is not desirable, but strictly necessary to create new sales channels, even on the same platforms: this phenomenon is called social ecommerce. Content index: Social ecommerce: what is it and how does it work? Social ecommerce in Italy and in the rest of the world Social ecommerce platforms: what are they? Facebook Shops Instagram Shopping Pinterest Shopping And YouTube? The advantages of social ecommerce Conclusion Social ecommerce: what is it and how does it work? Social ecommerce refers to the possibility of purchasing a product or service directly from the social page of a particular company, and sharing one's experience with other users.
It is, as you can well understand, not so much a "revolution" applied to Chinese Student Phone Number List an already known context, but rather a real rebirth of a highly traditionalist sector such as that of electronic commerce. Through social media it is possible to consult a company's products without having to be redirected to the website, freely choose the desired item and proceed with the purchase. Demonstrating how social ecommerce is a phenomenon still in progress, even TikTok, whose app was the most downloaded in the first quarter of 2022, after Facebook, Instagram and Pinterest, is experimenting with the implementation of its own online shopping. app. In general, social ecommerce is a new purchasing trend that interacts fluidly with various social media, with the aim of offering users an increasingly personalized and functional experience.
The objective is to ensure non-interruption of the Customer Journey carried out within the social networks themselves. Social ecommerce in Italy and in the rest of the world The fact that the three main protagonists of social ecommerce are authentic giants should at least make us reflect on the actual scope and value of this phenomenon. In 2021 alone, for example, a sales volume of 351 billion dollars was recorded via social platforms in the Asian area alone. And if China is certainly in first place in terms of penetrability of the social ecommerce phenomenon, it certainly cannot be said that the rest of the world has stood still and watched. An eMarketer report , for example, highlighted how in the United States the total volume of sales via social media reached 36 billion dollars in 2021, marking a +38% compared to the previous year.
It is, as you can well understand, not so much a "revolution" applied to Chinese Student Phone Number List an already known context, but rather a real rebirth of a highly traditionalist sector such as that of electronic commerce. Through social media it is possible to consult a company's products without having to be redirected to the website, freely choose the desired item and proceed with the purchase. Demonstrating how social ecommerce is a phenomenon still in progress, even TikTok, whose app was the most downloaded in the first quarter of 2022, after Facebook, Instagram and Pinterest, is experimenting with the implementation of its own online shopping. app. In general, social ecommerce is a new purchasing trend that interacts fluidly with various social media, with the aim of offering users an increasingly personalized and functional experience.
The objective is to ensure non-interruption of the Customer Journey carried out within the social networks themselves. Social ecommerce in Italy and in the rest of the world The fact that the three main protagonists of social ecommerce are authentic giants should at least make us reflect on the actual scope and value of this phenomenon. In 2021 alone, for example, a sales volume of 351 billion dollars was recorded via social platforms in the Asian area alone. And if China is certainly in first place in terms of penetrability of the social ecommerce phenomenon, it certainly cannot be said that the rest of the world has stood still and watched. An eMarketer report , for example, highlighted how in the United States the total volume of sales via social media reached 36 billion dollars in 2021, marking a +38% compared to the previous year.